Sponsor Percy and transform a deaf person’s life

Yellow labrador Percy laying calmly in a dog bed, with cuddly toys either side.

Sponsor this cute Labrador from just £8 a month and you’ll receive a fantastic welcome pack, regular updates throughout his training journey, and exclusive Pupdates in our Puppy Pen blog. You will also be helping people to live well with hearing loss.

Sponsor Percy from £8 a month

Percy is pictured sitting on his haunches, looking at camera with his head slightly tilted.

Labrador Percy laying down calmly in his dog bed, head resting on front paws

Percy is mid run on a grass field, both ears flopping above his head.

Yellow labrador Percy is laying in his bed, chewing on a yellow toy.

Yellow Labrador Percy sitting on grass, wearing a still too large official hearing dog vest.

Labrador Percy on his bed, chewing a yellow dog toy.

Yellow lab pub, photographed on grass. He is looking to the side of frame, his front left paw raised.

Yellow labrador Percy laying calmly in a dog bed, front paws crossed, with cuddly toys either side.

Sponsor Percy: Peaceful Percy takes it all in his stride

Say hello to Percy! This handsome chap is so chilled out. He’s the perfect house guest: gentle, calm and affectionate. He loves meeting people and is always up for cuddles! Toys and treats are great fun too. “If you throw a ball, he bounds to it and pounces on it,” laughs his volunteer brood holder, Sally.

You’ll love how this wise old soul moves into full-on puppy mode when his favourite toys appear. Whether it’s his best tuggy toy, or a ball to be pounced upon, it’ll bring out Percy’s bouncy, bounding, playful side.

Percy’s busy getting used to lots of different household sounds: hoover, dishwasher, washing machine. And he’s learning to feel comfortable in his harness and to walk nicely on a loose lead when he’s out and about. On his village walks with Sally, he loves to sit and watch the horses in the fields near her house.

That sounds like the perfect mix of qualities for a great hearing dog. Calm, friendly and unfazed by new things. Could you help Percy take his next steps to becoming a life-changing partner for a deaf person? You can help him keep taking it all in his soon-to-grow stride.

What new things will Percy discover next? What will he learn in puppy class? Sponsor Percy today to find out!

A man wearing a shorts and blue tshirt is sitting on porch steps with a white cockapoo dog — Peter and his hearing dog Arya

How your puppy sponsorship will help

You'll help a puppy become a life-changing hearing dog. They'll stop a deaf person feeling isolated and alone, and alert them to sounds they can't hear including the doorbell and the fire alarm.

Start your Puppy Sponsorship

Very small fluffy white Spaniel puppy with light brown ears holding a soft toy duck in her mouth in a room with a dog bed and some other toys in the background

Sponsor for £8 a month

£8 a month could pay for lots of yummy treats and exciting toys to reward your clever puppy during their training.

Young black Labrador looking to the left with a small hurdle and some cones in front of her and a person to the left, only their legs are visible.

Sponsor for £10 a month

£10 a month could pay for fun puppy classes that help your pup on their journey to become a hearing dog.

Woman in Hearing Dogs burgundy jacket in bed in room with a dog on the bed in front of her laying down but looking alertly at the women

Sponsor for £12 a month

£12 a month could teach your puppy how to alert a deaf person to life-saving sounds, such as the smoke alarm.

Neville learns to stay cool

As well as walking calmly on a loose lead, Percy’s already learning some other basic but essential cues and skills. He has already learnt ‘bed’, and will trot there happily when asked. He’s learning to sit and wait patiently before he gets the signal to start his breakfast. And he’s been practising his recall, first in Sally’s garden and now further afield. Good boy, Percy!

Sponsor Percy from £8 a month

1. How do I sponsor a puppy?

2. What do sponsors receive? How do they follow puppy’s progress?

All sponsors receive a fantastic welcome pack, which includes a certificate, car sticker and postcards of their puppy. You'll also receive a cuddly puppy toy, magnet and pen.

From then on, we send regular updates on how your puppy is doing, either printed or, if requested, by email. We publish training updates roughly every five to six months, depending on how quickly the puppy goes through training. On average, across the 18-24 months of a puppy’s training, this means four updates.

The updates show, through beautiful photos, how your puppy is getting on, with comments from the people involved with his or her training. The full set of updates goes right the way through training and then introduces you to the deaf person your puppy is helping on a daily basis (if they have given us permission to do so).

In between full updates, we also publish ‘Pupdates’ (see what we did there?) in the online Puppy Pen every two months, showing what a fun life your puppy is having as he or she learns about the world. When we do this, we also email our sponsors to tell them there’s a new Pupdate.

So, you'll see the progress you have made possible. You can also celebrate the outcome, when your puppy is partnered with a deaf person and helps them to live well with hearing loss.

3. Can I sponsor as a gift?

Yes! Sponsorship makes a great gift for both children and adults.

To do this, go to the sponsor page and choose ‘it’s a gift’ under ‘Who is this sponsorship for?’. You can also choose whether to have the welcome pack sent to you, or directly to the gift receiver.

It generally takes around 10 working days for welcome packs to be despatched. If you don’t manage to order in time but you want to be sure you have something on that special day, you can download our print-at-home certificate in one of two ways:

If you sponsored online, you will be emailed a link to download your sponsorship certificate as soon as your sponsorship is set up. If your email doesn’t arrive, then please check your junk/spam folder.

If you have sponsored via a manual form, then please phone us on 01844 340734 or email us at [email protected] and we will email a certificate through.

4. What happens when my puppy graduates?

When the puppy’s training journey ends and he or she is matched with a deaf person, we transfer the sponsorship automatically to a new puppy if you paid by Direct Debit or a monthly PayPal donation. You can of course choose not to follow your new puppy and cancel your regular donation if you wish by contacting us. If you paid as a one-off, we ask if you’d like to sponsor another puppy.

We do this with a letter or email at the same time as your final update, in which you get to see the result of your support. We also show you lovely photos of the new puppy. It’s a very exciting time, as one journey ends and another begins!

5. Why do you have minimum amounts?

As a well-run charity we try to be as efficient and effective as possible in everything we do. However, there are certain limits below which we would simply lose money on each sponsorship. The amounts we ask for mean that, after costs are considered, sufficient money goes towards helping a sponsor puppy through its training and helping a deaf person live well with hearing loss.