Puppy Sponsorship scheme launches at Crufts 2011

Hearing Dogs for Deaf People successfully launched its new Puppy Sponsorship scheme, supported by Ben Fogle, at Crufts 2011, as the Charity unveiled plans to meet the increasing demand for more hearing dogs from people with severe and profound hearing loss all over the UK.

The regular giving Puppy Sponsorship scheme will help to secure essential and predictable ongoing funding for the continual increase in the number of hearing dogs the Charity needs to train year on year in order to meet the growing demand.

Says Ben Fogle: "The Breeding, training, placement and lifelong care of each hearing dog costs around £45,000. That's why it is so important to support the Charity's new Puppy Sponsorship scheme. From as little as £3 a month you can help train more hearing dog puppies and enable the Charity to meet increasing demand for life-changing hearing dogs for many years to come."

Puppy Sponsorship is available at £3, £5 or £10 a month through direct debit. Sponsors receive a welcome pack as well as regular updates on the progress of their puppy throughout it journey to become a life-changing hearing dog for a deaf person.